| Lewis Hamilton found he had a surprise
twin yesterday when a hologram of the McLaren Formula One ace appeared
alongside him at a Reebok promotional event in Amsterdam.
Reebok fooled everyone at an elaborate presentation
of Hamilton as its new ambassador yesterday, by showing us a life-size,
talking and moving hologram of the McLaren Mercedes driver created
using Musion® Eyeliner™ System.
|
|
At the event, Reebok
and Hamilton presented a visually spectacular glimpse into Hamilton’s
precision based training schedule, revealing how each muscle Hamilton
uses is affected in competition and the performance benefits of
Reebok’s Smoothfit technology.
|
|
